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Case study · 2024

Enterprise Marketplace

A startup wanted to build a marketplace platform where multiple vendors could sell products. They needed a system that could handle rapid growth, process payments securely, manage inventory across vendors, and provide a smooth shopping experience. The platform needed to scale from hundreds to potentially millions of products.

Client
National Retail Conglomerate
Practice
Web & Cloud Engineering
Industry
Retail
Lifecycle
6 months
Outcome highlights

Business impact at a glance.

Measured Impact
50,000+

Platform handles 50,000+ transactions daily without performance issues.

Measured Impact
5x

Zero downtime during Black Friday with 5x normal traffic.

Measured Impact
2

Vendor onboarding time reduced from 2 weeks to 2 days.

Measured Impact
2

Average page load time under 2 seconds even with 100K+ products.

Measured Impact
99.2%

Payment processing success rate of 99.2%.

01

Business Challenge

  • Needed to support multiple vendors with separate inventories and pricing.
  • Payment processing had to handle multiple payment methods and currencies.
  • Inventory synchronization across vendors was complex.
  • Site performance degraded during Black Friday sales events.
  • No existing system could handle their specific marketplace requirements.
02

Our Approach

We built a Laravel backend API with a React frontend for the customer-facing site. We used Redis for caching and session management to handle high traffic. The payment system integrates with Stripe and PayPal, and we built a vendor dashboard where sellers can manage their products, inventory, and orders. We implemented queue jobs for background processing of orders and notifications.

Phase 01

Discovery & alignment

Workshops, process and systems review, success metrics.

Phase 02

Design & planning

Architecture, experience and workflow design, delivery plan.

Phase 03

Build & validation

Implementation, integration, testing, demos, refinements.

Phase 04

Go-live & enablement

Controlled rollout, training, handover, post-launch tuning.

03

What We Delivered

  • Built Laravel API with vendor management and multi-tenant architecture.
  • Created React frontend with server-side rendering for SEO.
  • Integrated Stripe and PayPal for secure payment processing.
  • Built real-time inventory management system with low-stock alerts.
  • Implemented Redis caching for product listings and search results.
  • Created vendor dashboard for product and order management.
  • Built admin panel for marketplace oversight and analytics.

Technology Stack

Laravel React PostgreSQL Redis Stripe PayPal Elasticsearch Docker AWS
The platform has scaled beautifully. We went from 10 vendors to 500 in 6 months, and the system never missed a beat.

Alex Johnson

Co-Founder & CTO

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